E-commerce has undoubtedly succeeded in breaking down borders and any kind of wall or obstacle in the market. In fact, this modality has been an incredible opportunity for thousands of entrepreneurs eager to find a chance to succeed but who, due to their economic circumstances, did not have much money to carry out the initial investment. But what kind of ecommerces export products successfully and why? There are many types of ecommerces that manage to export their products abroad with great success. However, as several studies point out, those products that are more established and traditional in Spain tend to be sold more easily to other countries.
In this sense, it is worth noting that wine is the best example. Thanks to the Internet and the new online wine shops, it is increasingly easy to take this drink anywhere in the world. Today, a Chinese person or an American can buy Spanish red wine on the Internet and have it at home in a few days. Despite this, this simple process hides a lot of hard work on the part of the companies that market and sell it abroad.
The first thing is that, in order to reach this market, they have had to make themselves known and invest in adapting their contents to different languages. They have also been forced to understand other types of users with specific demands and needs, but it is becoming increasingly easy to find efficient ways to ship internationally without increasing costs. Moreover, when the level of sales is high enough, it is also useful to hire the services of a warehouse where the goods can be stored within the country in question. However, since most of the ecommerce that works in Spain are small, this is an option that is very far away.
In short, Spain has positioned itself as a world leader in wine exports thanks to the work that, for many years, is being done to promote this sector. In addition, there are many other products that are also in great demand beyond our borders, such as ham and other Iberian sausages. Without a doubt, all of them are easily found in our country and enjoy being sold without too many problems in a large number of places.